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Rodeo Makes an Entrance

Third Thursday, Upstreet Pittsfield’s award-winning street festival final event of the season included the unveiling of The Beacon Cinemas mascot Rodeo and the new deluxe electronic reclining seating in Theatre #4. Hundreds of patrons came to meet Rodeo and take tours the new layout. “Wow! I can’t wait to see a picture here.” said one person, others commented on how easy the seats recline with a touch of a button, how comfortable there are. But the big questions was “I guess the prices are going to go up.” Well the answer is NO!. Ticket prices will not go up. The Beacon will remain a better value than its competitor.

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Rodeo comes to the Beacon

(PITTSFIELD, MA) – The Beacon Cinema will be rolling out the red carpet at Discover Pittsfield’s September 21st Third Thursday event. The Cinema management and staff will welcome their new Mascot Rodeo. Rodeo is the Beacons new mascot  donkey featured in their recent advertising campaign promoting the addition of the new large electronic reclining seats renovation. He is a therapy equine. Rodeo will be available for photos opportunities and autographs (depending on his mood). Tours of the new seating will be offered by the Beacon staff between 5 and 7PM. Rodeo comes to the Beacon from Berkshire HorseWorks, Inc.  a not for profit organization, providing Equine Therapy for individuals and groups. Founded in late summer 2013 by Hayley Sumner, a NY/CA transplant and cancer survivor. Berkshire Horseworks is located in Richmond, MA. More information can be found at berkshirehorseworks.org About The Beacon Cinema The Beacon Cinema is an independent movie theater first opened to the public November 2009. The realization of this project came from a multi million dollar renovation of the Kinnell-Kresge building by developer Richard Stanley. The high tech- all digital cinema offers first-run films, state of the art seating and beer and wine. Web site: thebeaconcinema.com

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Oh Yeah… And that New Car Smell Too!

Moving right along! New carpeting, and yes the new BIG Electronic Recliners. Every seat is a GREAT SEAT! We’re just going through some fine tuning and very soon, you’ll be able to sit back and relax with your favorite movie.

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We are working hard to get you into those new BIG RECLINING SEATS!

Construction began late July with the removal and gutting of the theater floors. We’re just a tad behind schedule but you can see from these pictures things are moving right along. Perhaps you’d like a sneak peak???? Check back Friday.

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Seat Renovations Begin!

Renovations have begun! We’re down to 3 theaters. Pilling up the seats in all sorts of ways. Something BIG coming soon!

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Beacon Movie Trailer

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Always Free Parking For Beacon Patrons!

There’s plenty of FREE parking at the Beacon Cinema. After 5PM every day and all day on weekends. Going to see an early movie during the week? No Problem! Bring your parking receipt and we will deduct parking fee from your ticket purchase!! (applies to McKay/Depot lot parking)

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Selfie Contest Under Way

(PITTSFIELD, MA) – The Beacon Cinema is pleased to announce that the Win A Weekend For Two Selfie Contest is underway. On Friday June 16, 2017 the new demo seats were unveiled and available for couples and individuals to “test drive” the electronic power recliners. On July 1 a winner will be selected from the first pool of June entries to win a 10pack of tickets to the cinema. In addition, they will also be entered into the grand prize pool. The opportunity to enter additional times can be done by adding the same selfie to ones existing Facebook or Instagram account using the hashtag #BeaconCinema. In addition, the Cinema is offering chances to win future discounts to movies once the new seats are installed. These are bing offered in the form of  a scratch card promotion. Patrons can win Free, $5. and $2. off future shows. They can also write their name and address on the reverse side for an entry into the Win A Weekend For Two selfie contest.

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Test drive the new seats!

Next time you’re at the Beacon Cinema, remember to take a selfie in the new power reclining seats.

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Selfie Contest – Win Lots Of Prizes

Come into the Beacon Cinema lobby, take a selfie while seated our NEW demo Power Recliners and submit it with your name, address & phone number to selfie@bigbeaconseats.com. Each month we’ll pick one winner to receive a movie ticket 10pack. Winners will be posted on our pre-movie screen, website and on our social media. BONUS: Increase Your Chances of Winning! Share your selfie on Facebook or Instagram with #beaconcinema. In addition, all submissions will automatically be entered into our Grand Prize. Contest starts Friday June 16 and runs through December 14. 1-pack winners will be chosen on the 1st of the month. Grand Prize winner will be announced January 1, 2018

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